There are several autoresponders to choose from. As you’re deciding what one to use, consider the following: You’ll want an autoresponder that allows you to measure results. Why even use an autoresponder if you aren’t able to find out how many of your emails are being opened, deleted, etc? Many autoresponders provide a great deal of reporting that will help you measure your ROI (return on investment).
You may also want to find an autoresponder that doesn’t send out on the weekend. Many autoresponders don’t have this feature, but it is an important one. Readers are more likely to open your email if they receive it during the work week.
Personalize your autoresponders as much as possible. Gather information about customers so that you know what autoresponders should be sent to them. This means that you’ll want to gather information about your customers by using a customized form.
Use autoresponders to show how much you know about your industry, introduce customers to a new product, or to countdown to a product launch or new store opening.
For more information, please visit http://www.hitwebdesign.com or call 1-866-211-0743.
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