Forms are a great way to get information about your website's visitors. Too many sites have forms that are too long with too many questions, or ask seemingly unimportant questions and as a result do not get filled out. When using forms on your website make sure they are as effective as possible.
When deciding what information your form will gather, make a list of everything you would like to know about your potential customer. Then go through that list and determine which form fields are essential and which ones are not, and only use the essential questions on the form.
The form fields should also help in your business' marketing efforts. Use questions that can help you identify the demographics of your customer base, but again, only get the demographic information you really need. Asking for too much personal information may deter someone from filling out your form.
HIT Web Design can create custom forms for your site to help you gather the information you need to better serve your customers and increase revenue.
For more information, please visit http://www.hitwebdesign.com or call 1-866-211-0743.
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