What is a zFeeder? A zfeeder adds RSS functionality to a website. The RSS provides notifications about newly posted or updated information to all subscribers. The FSS feed contains either a summary of content from the associated website, or the full text, depending on how it is set up. For more detailed information, call the technical department of Heritage Internet Technologies.
An RSS feed makes it easy for anyone to receive notices about matters of particular interest. When a user registers with a site’s RSS, the user’s RSS reader will regularly check fort new content, download any updates it finds, and publish the information for the user to see. RSS fees are often used in connection with news sites, blogs, and other frequently updated sites.
Features and Benefits:
• Impress and Inform: A zFeeder is an instant way to liven up a site and keep it up-to-date, not only on the latest newscast, but on the newest Internet innovations.
• Draw Visitors: A zFeeder provides current news alerts for specific interests. The news alerts can be tailored to update just those news items that are related to the focus of purpose of the website. For example, a financial website could display in real time the latest mortgage and loan rates, a sports memorabilia website would display the latest sports scores and updates, a vacation planning site could display the current temperature and weather for various travel destinations, etc.
• Establish Viewer Loyalty: Over time, the website can become the first point of contact for many viewers interested in “the latest”, whatever the latest may be. The benefits that accrue then to that particular website increase in value and importance in the minds of the viewer.
The zFeeder can be customized to match the look and feel of the website, thus complementing the other elements of the website. For questions relating to zFeeders or any other web-related matters, remember the friendly professionals at Heritage Internet Technologies are just a phone call away.
Wednesday, January 7, 2009
Logo Design—Setting Your Company Apart
Can you imagine the Chevrolet automobile without the metallic-colored cross, or the Pepsi soft drink can without the red, white and blue ball? Heritage Internet Technologies, one of the nation’s premier website and logo design companies, is a strong proponent of having a company logo.
A logo is one of the most basic and important elements of an organization’s identity. A logo, combined with its logotype, forms a trademark or commercial brand. Logos, consisting of various shapes, colors, fonts, and other images help customers identify a company as well as associate merchandise of a type of product with that company.
Well-known examples of logos include Nike’s swoosh, McDonald’s golden arches, and Michelin Tire’s roly-poly Michelin Man. Non-profit organizations and efforts like the Red Cross and cancer awareness also employ logos to further their message.
Benefits: The benefits of having a logo are three-fold:
Brand Recognitions: When a symbol becomes synonymous with a business, it
is much easier to stimulate customers into thinking about that particular product
on a day-to-day basis. This has worked for years with large businesses, and is
available to all businesses for a modest design fee.
Image Creation: Combining a professionally designed logo with a professionally designed website can substantially enhance an organization’s
image. From classy and sleek to kid-friendly and fun, the options and
possibilities are almost endless.
In a visually oriented society, a logo makes it possible for people to remember
your company, even if they can’t remember it by name. A custom logo is also
the perfect opportunity to build your corporate identity and represent your goals
and beliefs.
Continuity: The power of the logo is particularly effective in creating
continuity—a seamless bridge between all visual company communication.
Websites, letter-head, business cards, yellow page ads, newspaper and magazine
ads, etc. are all tied together into one consistent, standardized message.
Business owners should never underestimate the effectiveness of a well-designed logo. For questions and help related to the creation of a company logo, remember the friendly professionals at Heritage Internet Technologies are just a phone call away.
A logo is one of the most basic and important elements of an organization’s identity. A logo, combined with its logotype, forms a trademark or commercial brand. Logos, consisting of various shapes, colors, fonts, and other images help customers identify a company as well as associate merchandise of a type of product with that company.
Well-known examples of logos include Nike’s swoosh, McDonald’s golden arches, and Michelin Tire’s roly-poly Michelin Man. Non-profit organizations and efforts like the Red Cross and cancer awareness also employ logos to further their message.
Benefits: The benefits of having a logo are three-fold:
Brand Recognitions: When a symbol becomes synonymous with a business, it
is much easier to stimulate customers into thinking about that particular product
on a day-to-day basis. This has worked for years with large businesses, and is
available to all businesses for a modest design fee.
Image Creation: Combining a professionally designed logo with a professionally designed website can substantially enhance an organization’s
image. From classy and sleek to kid-friendly and fun, the options and
possibilities are almost endless.
In a visually oriented society, a logo makes it possible for people to remember
your company, even if they can’t remember it by name. A custom logo is also
the perfect opportunity to build your corporate identity and represent your goals
and beliefs.
Continuity: The power of the logo is particularly effective in creating
continuity—a seamless bridge between all visual company communication.
Websites, letter-head, business cards, yellow page ads, newspaper and magazine
ads, etc. are all tied together into one consistent, standardized message.
Business owners should never underestimate the effectiveness of a well-designed logo. For questions and help related to the creation of a company logo, remember the friendly professionals at Heritage Internet Technologies are just a phone call away.
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