Thursday, November 12, 2009

Call-to-Action Buttons

The call to action may be the most important aspect of any website. It is important that your website tells your visitors what you want them to do. One great way of doing this is through call to action buttons. A call to action button is a button that states what you want your website visitors to do such as a “Sign Up” button, or “Get a Quote” button.

The larger the element on the site, the more important it is, so make sure your call to action buttons are large enough to catch someone's eye. Also, effective use of contrasting colors and whitespace, and placing it near the top of the page, are great ways to get your call to action button noticed.

Also, create a list of bullet points that highlight the benefits of your call to action and place it above or next to the button. For example, if you are trying to get some one to “Buy Now,” listing the features of the product or the benefits can help add the needed persuasion your customer may need to click on your call to action button.

If your call to action is not as effective as you would like, try improving it by adding a call to action button.

For more information, please visit http://www.hitwebdesign.com or call 1-866-211-0743.

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