Isn’t it frustrating when you go into a store searching for an item that you just can’t find? You search in all of the logical places, but can’t find what you are searching for. If you’re lucky, you find a store employee who knows where the item is. Trying to find a specific item on the internet can be equally frustrating. You can search through site after site, trying to find that item.
Of course, when you are searching online, you won’t spend a lot of time searching one website trying to find a product. Instead, you’ll go on to the next site, and the next, and the next, until you find what you are looking for. You just don’t have time to spend searching through page after page on one site in order to find the product you want. Your customers have the same mindset.
So the next time you look at your website, take a look from your customer's perspective and ask yourself how easy it is for them to find what they're looking for.
For more information, please visit http://www.hitwebdesign.com or call 1-866-211-0743.
Wednesday, August 12, 2009
Help Visitors Find What They're Looking For
Labels:
hit web design,
increasing conversions,
search,
website search
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