Products and a Call to Action Make a Complete Landing Page

Short and to The Point

Your site is a way to market your business or products, but too much text on your home page may turn off a visitor to your website before they even know what you have to offer. Most people only scan the text trying to find what they are looking for.

Keep your audience in mind when you choose the text for your home page. Sure you want to tell them everything about your amazing products or services but you need to capture their interest first. Save the detailed information for other pages. Use keywords and focus on one or two products or services that will pique your visitors interest and encourage them to want to learn more.

Once you have caught their attention the next step is to tell them what to do. Having a call to action is essential for your home page. Asking a visitor to your site to do something will increase your sites effectiveness, even if it is something as simple as going to your service page or store.

For more information, please visit http://www.hitwebdesign.com or call 1-866-211-0743.