One way to gain visitor trust is by using trust images and icons. There are several independent companies and non-profit organizations that will help measure your company’s success, your excellent customer service, the security of your website, etc. For example, BBB (Better Business Bureau), Hacker Safe, PayPal Verified, and GeoTrust are all companies that can help bring trust and credibility to your business. Of course, there are several other companies that do the same thing. Make sure that you use the reputable ones. One of the best ways to lose your customers’ trust is by making up your own trust icons—don’t do it!
Take a look at our website, www.hitwebdesign.com. On our landing page, we have the Inc. 500 logo. We have been featured as one of Inc. 500’s fasting growing companies for the last three years. Click on the “Read More” link and you are taken to a page that has almost a dozen more trust images, including Entrepreneur magazine and Google Adwords. You want to become qualified to receive trust icons that are offered in your industry. This not only helps with trust, it also shows that you are an expert in your industry.
For more information, please visit http://www.hitwebdesign.com or call 1-866-211-0743.
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