Email Marketing - What Software Should I Use?

E-mail marketing is a great way of reminding your customers who you are, getting your brand in front of them, providing them with useful information and helpful tips as well as great deals you might be offering. How do you implement it though? That’s where a great software program can be invaluable. HIT Web Design has an easy to use and easy to understand piece of software we can install on your site called the Stay-N-Touch. After researching different options out there on the web I would have to say this is definitely the standard that all software should be judged by.

The Stay-N-Touch software tested successfully with 300,000+ mailing lists. All known e-mail lists file formats are supported so compatibility isn’t an issue. The Stay-N-Touch Marketing program includes advanced reports on mailing campaigns, click-throughs, new subscribers and more stats. It also gives you the ability to create custom forms for any mailing group, use custom fields, and custom design- the advanced online editor allows you to build cutting-edge newsletters and emails using both HTML and Text.

I will list the qualities of Stay-N-Touch and say that any software you decide to go with to help you with your e-mail marketing program needs to have these functions to be of true use to you.

• Create and manage highly targeted mailing campaigns
  Mailing list builder, newsletter editor, subscription forms, auto responders, tracking, reports and more. All in one place.
  
  
• Customization and Personalization
  Send personalized and customized emails to all recipients, groups or to custom mix of mailing groups.
  
  
• Custom fields
  Create multiple custom fields and use them in the newsletter body, mailing lists and subscription forms.
  
  
• Advanced tracking and reports
  Track mailing campaigns, click-throughs, and get detailed mailing reports.
  
  
• Automatic bounced emails
  The system will automatically move bounced email addresses to a special folder. You can make these emails active again or delete at any time.
  
  
• Multi-language support
  Supports over 50 main world languages. These include European, Asian, Arabic, Chinese, Japanese and other languages.
  
  
• Advanced auto responder
  Create a series of unlimited follow-up auto responder tasks. Choose basic, multiple or mailing campaign auto responders. Choose a start point: any date/time or deliver emails once a user joins your mailing list.
  
  
• Full support of huge mailing lists
  This software tested successfully with 300,000+ mailing lists.
  
  
• Easy-to-use interface makes administration a snap

For more information as well as a complete demonstration, please visit http://hitenhancements.com/stayntouch.shtml or call your customer service representative at 1-866-211-0743.