RSS Feeds and Blogs

RSS Feed Drives Traffic to your Site

Want to drive people to your site in droves? Of course you do!

One of the best ways to increase web traffic and web ranking is by distributing news and updates about your business or products that are, in turn, picked up by other websites. If you do this on a regular basis, you can't help but drive people to your site as they see your news items and click to learn more, ultimately ending up on your site. This process is easy, and effective, and is made possible through use of the “RSS Feed” feature. Originally made popular by Netscape, your site popularity can benefit tremendously by integrating RSS Feed into your overall marketing strategy. Writing the code for RSS Feeds is a bit complicated, but at HIT Web Design, we take care of everything, so you don't have to worry.

Blogs Bring Business

Another strategy to bring people back again and again to your website is to incorporate a Blog. Blogs provide an opportunity to constantly update your site with new and fresh material, thus making your site relevant and useful. Blogs also introduce an element of interactivity to your site, and open dialog translates into open doors—more business, more connections, more knowledge, and more website visits. In a list of reasons to blog compiled recently, people gave blogging credit for new jobs, new opportunities to share important information, and the chance to connect with people they considered important. If you are still wondering what value a blog can bring to your website, consider that blog structure matches the “skim and scan” mentality of website visitors, thus providing an easy way for them to get the information they are looking for. If you need a little help with your blog, don't hesitate to consult your HIT Web Design professional for advice. (see HIT Enhancements.)