Increasing Website Accessibility by Adding Links

Almost every website has a link of one kind or another. It could be a link from one page on the site to another (from a home page to a services page). It could be a link to another website. Links can help drive users to the right place. A “Click Here to Order Now” link can take a customer to your order page.

There are three things to consider when adding website links to your site: choose the right links, make sure the links works, and keep the number of links to a minimum.

1. Choose the Right Link: When deciding what links to put on your website, you should choose links that will be resourceful for your visitors. Choose to link to companies that you do business with or ones that complement your business. Having links that help your visitors is a great way to keep them coming back to your website. For example, if you own a landscaping business, you may want to link to a company that builds swimming pools. Don’t be afraid to email other businesses and ask if they will do a link swap.

2. Make Sure the Links Work: Clicking on a link that takes you to a wrong page or doesn't work at all can be very frustrating. Making sure you're imputing the correct link and that it works properly is important for customer satisfaction.

3. Keep the Number of Links to a Minimum: You do not want to overload your website with links. It can confuse the customer. Choose a few links that compliment your website and put them in a location that is easily seen by your visitors.

By following these three steps you can increase your website's accessibility to the public while providing a useful service to your visitors. HIT Web Design offers other ways to improve site accessibility, through site maps, web traffic directors, shopping cart modifications, and many other products.